Speed Optimization Guide

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A complete and Comprehensive Guide On Making WordPress websites faster.

Don’t be overwhelmed by the table below; most optimizations can be easily achieved with an optimization plugin. I personally use the free Speed Optimization plugin that comes bundled with SiteGround’s Hosting plan. However, there are several other options, including W3 Total Cache (W3TC), WP Rocket, and FlyingPress.

Steps to optimizing your WordPress website :

1. Visit GTmetrix: Enter your website’s URL to begin the test. GTmetrix offers this tool for free and allows multiple tests to be performed every hour, at no charge.

2. Review the Report: GTmetrix will quickly generate a performance report, pinpointing each area that requires improvement.

3. Consult our table below to address the specific areas highlighted by GTmetrix. While GTmetrix often uses complex terminology, overcomplicates its instructions, and provides guidance for a broad spectrum of websites, we’ve streamlined and tailored their recommendations specifically for WordPress sites. With our clear and straightforward guidelines, you’ll find it much easier to understand and implement the necessary changes.

4. Re-test After Implementing Changes: After making a change, clear your website’s cache if it’s enabled. Re-test on GTmetrix to assess the impact of your adjustments. Using the new results, move on to the next suggested improvement and continue the process.

Difficulty Level in Implementing this Optimization =  Hard



Use Video Formats for Animated Content

Many websites and applications employ animated content, often in GIF format. However, GIFs can occasionally be large in size , which makes them an inefficient method for delivering such content.
Rather than using large GIFs, you might want to consider using MPEG4 or WebM video files to deliver your animated content. These formats are typically more efficient in terms of file size and loading speed.

How does using video formats for animated content affect page performance?

Every time a webpage is accessed, the browser requests all the required resources from the server. If these files are bulky, their download time increases, which in turn, escalates the network cost and decelerates the page load time.
Transforming GIFs into video formats can lead to significant file size reductions, conserving crucial bandwidth for your visitors.
Video files, owing to their usually smaller sizes, can be fetched more rapidly by the browser, which accelerates your page’s load time, thereby enhancing the browsing experience of your visitors.

How to use video formats for content for animated content in WordPress ?

There are 2 main strategies used to convert GIFs to videos, including:

1. Using an online converter

     You can use an online converter like ezgif.com to convert your GIFs to MPEG4s.

2. Using a cross-platform tool

     Using a command-line tool like FFmpeg to convert your GIFs to MPEG4s or WebMs.